What is an Interest Graph?

An Interest Graph is a real-time profile of the connections between a person and their interests. The graph is created based on a proprietary ontology of millions of concepts in the English language. Gravity creates, maintains, and utilizes Interest Graphs for users, brands, content, and even for websites.

Take a look at how we create the Interest Graph here.

Was this article helpful?
0 out of 0 found this helpful
Have more questions? Submit a request

Comments

Powered by Zendesk